Toners 101: How to Pick the Perfect One for Your Skin

Airicka Green

Let’s hop into something real, your skincare routine isn’t complete without a toner. Whether you're a seasoned skincare junkie or just starting out, a simple but effective routine should include:

- Cleanser Or Bar


- Toner


- Moisturizer



These three are the holy trinity of skincare. But let’s talk about toners for a second. Picking the right one can feel like a whole journey. Don’t stress, though—we’re breaking it down for you.

Step 1: Know Your Skin Type 
The key to finding your perfect toner is understanding your skin. If you’re not sure where you fall, here’s a quick guide:

- Dry Skin: Feels tight, uncomfortable, and lacks that natural glow.
- Combination Skin: Oily in the T-zone (forehead, nose, chin) but dry on the cheeks.
- Oily Skin: Pores are larger, and you’re shiny just hours after cleansing.

Got it? Good. Now, let’s find your toner match.

Step 2: Match Your Toner to Your Skin Type 

- Dry Skin: Look for toners that gently exfoliate and balance pH. This helps your skin lock in moisture and protect against bacteria while giving that smooth, soft finish. Ingredients to look for Rose water, Aloe vera, Hyaluronic acid and Glycerin


- Oily Skin: Don’t skip hydration! A hydrating, pH-balancing toner will keep your skin moisturized without triggering oil production overload. Ingredients to look for Witch hazel, Tea tree, Niacinamide, Cucumber water


- Combination Skin: You can double up with two toners or find one that hits both hydration and exfoliation. Apply them where needed, and watch your skin thrive. Ingredients to look for Aloe vera, witch hazel, niacinamide and cucumber water

If you’re sensitive, stick to soothing ingredients like aloe vera, panthenol, glycerin, or cucumber water—your skin will thank you.

Step 3: Check Those Ingredients
Your skin deserves the best, so always read the label. The wrong toner can mess with your progress, but the right one? Game-changing.

Need help picking the perfect toner? Drop a comment, and let’s find your skin’s new BFF together or check out the Purely Mist For Your Everyday Toner Perfect For Most skin types but of course patch test and see if the mist and your skin will go together REAL BAD!

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.